MeasuringtheUserExperience

Measuring the usability of a product requires careful consideration of the metrics used and how to effectively use the information gleaned. In Measuring the User Experience, authors Tullis and Albert offer practical guidance for usability professionals and product developers looking to do just that.

Organized into six categories, the book covers dozens of metrics, including performance, issues-based, self-reported, web navigation, derived, and behavioral/physiological. For each metric, the authors provide best methods for collecting, analyzing, and presenting data, along with step-by-step guidance for measuring usability across different technologies and product types.

In addition, Measuring the User Experience offers:

• Criteria for selecting the most appropriate metric for every case
• A technology-neutral approach that works across products
• In-depth case studies that demonstrate how organizations have used the metrics to successfully improve user experience

作者简介

ThomasS.（Tom）Tullis是富达投资公司（FidelityInvestments）UserInsight的高级副总裁。他1993年加入富达，对该公司用户体验（UserExperience）部门的发展起了重要作用，该部门的设备包括一个技术发展水平（state，of-the，art）可用性实验室。在加入富达公司之前，Tom曾在佳能信息系统（CanonInformationSystems）、麦道（McDonnellDouglas）、优利系统公司（UnisysCorporation）和贝尔实验室（BellLaboratories）任职。他和富达的可用性团队曾被多家媒体专题报道过，包括《新闻周刊》（Newsweek）、《Business2.0》、《Money》《波士顿环球报》（TheBostonGlobe）、《华尔街日报》（...